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At World of Origins we promote specialist ingredients and fine food from its origins.

In today’s world, where anything can be produced anywhere, we feel it is important that, as consumers, we focus on the products’ origins and provenance. Our products are mostly heritage products with historical value to the local area. These are products that carry environmental and social significance that needs to be preserved.

We are based in the UK and we work with a select group of producers from around the world. The producers we represent are handpicked based on their produce, their region and their philosophy. We work very closely with our producers and we engage in collaborative local projects. Our projects are focused on improving the quality of the produce and the long term sustainability of our producers and the local communities.


You can browse and buy our handpicked selection in our Online Shop. If you are a Corporate or Trade client, please send us an email and we will be in touch with you.


We organise regular Tasting Experiences where you can discover our products. Through our Travel Experiences you can visit the exotic locales from where our products come from. Visit our Experience section to discover more.

In Store

A selection of our products can also be found at some of the finest retailers. For details, please visit the In Store section.

Discover the world at World of Origins.

Our origins

Respecting the past, living in the present and looking into the future


Our story begins in the year 1921 in Kerala, a tiny state on the south-western tip of India. A young man called Ittiyera leaves his village and, full of hope and dreams, migrates to a small market town called Palakkad.


Ittiyera starts a small business, P. K. Ittiyera & Sons, trading in coconut oil - a much sought after commodity - after spending a few years working for established traders and learning the trade.


Trade slowly flourishes and, over the years, the business builds a solid reputation for trading in only the best quality of oil. Gradually the family moves into producing high quality coconut oil.


Still successfully trading from its original location, P. K. Ittiyera & Sons today is part of a group that consists of independent businesses. It is the 3rd generation of the same family who, aspiring to create new avenues for a selection of the finest products, have founded World of Origins.